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M A S T E R N E T W O R K E R
The Art of Building A business
by
Lon Lindsey
MasterNetworker Number 103 November 7, 2002
http://www.masternetworker.com
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THE HIDDEN SUCCESS SECRET REVEALED
Are you cut out for your own home-based business? It seems silly
that people would actually "jump in" without knowing! Find out
for yourself! http://www.homebizquiz.net
THE HIDDEN SUCCESS SECRET REVEALED!
IMAGINE BEING IN PROFIT YOUR FIRST MONTH
IN ANY BUSINESS YOU START!
I'LL SHOW YOU HOW!
Can you imagine starting ANY network marketing business you choose,
being in profit your first month? I want to reveal to you this
success secret, because it WILL make THE difference in your making
money and building a very profitable business.
This information is not about me, but I need to tell you a little
about me just to make a point. You see, what I am about to tell
you will make the difference in your immediately being in profit
in a business rather than struggling through months of discouragement,
negative cash-flow and ultimate failure.
Why is it that any business I start working, I can put myself into
profit immediately just based on commissions I earn from those in
my downline? Why is it that I get commission checks the first
month from any business/company I begin working? How can I do
something that others see as almost impossible?
What I'm about to share with you is a hidden success secret, not
because it is meant to be hidden, but because most people don't
recognize it. It's a secret because it doesn't come
automatically. This secret is so powerful that once you implement
a planned approach to doing what I'm going to share, you will be
able to start any business and be in profit your first month just
as I do.
As you may or may not know, network marketing is the model I use
for building businesses. I love the concept of working smarter
rather than working harder and I love the idea of leveraging
myself through others as they leverage themselves through others.
It is this model that produces for me thousands of dollars
monthly, not in just one business but several businesses.
In network marketing, the key to building a business is sponsorinf.
It is through each person sponsoring a few people into their
chosen business that huge businesses are created. Sponsoring is
the bloodline of any network marketing business. Once sponsoring
stops, the business dies.
Imagine your having the ability to contact, by email or postal
mail, 1,000 - 10,000 (or more) people who may have an interest in
your chosen business BECAUSE OF YOU and your sponsoring 100 -
1,000 of them upon first contact with them BECAUSE OF YOU!
Consider contacting them again and sponsoring another 100-1,000!
It's amazing, but not surprising how what I'm about to show you
works and I know it works because I've been doing it for years!
The reason people fail at network marketing is they don't have any
people to go to for sponsoring. Don't get me wrong! There are
people they can go to, but they are just names . . . be it
purchased leads or a purchased mailing list. Notice I said, they
are "names." What you need to be successful in a network
marketing business is "people." There is a difference! You
need "people" to sponsor, not "names" to sponsor.
You see, THE HIDDEN SUCCESS SECRET for building a business is
having "people" you can go to before you even start a new
business. These are not names! They are people! They are not
just any people. They are people who know you and they are
people you have developed rapport with and ultimately a
relationship with.
If you don't have people you can go to, don't get discouraged
because this article is really about how you can develop your own
in-house warm market/hot market people list. By the time you
finish reading this article, you can begin developing your own
in-house warm/hot market of people.
What is strange is I started doing something years ago and I
didn't even know what I was doing, but as I looked back as to
what was taking place, I noticed something was happening. I
quickly discovered my most valuable resource was people and as
company after company failed me, I noticed I had a loyal following
of people who followed me from one company to another. I didn't
realize it then, but I was doing something along the way that was
creating for me a following of people. Now I can share this with
you so that you can do the same thing.
Not only am I going to teach you how to build your own powerful
in-house warm/hot list, I'm going to make available to you a
highly effective tool that you can use to create your in-house
warm/hot list. Before long, you can do what I've been doing for
years . . . .joining businesses/programs and getting into profit
your very first month just from commissions earned
from your business organization.
DEVELOPING YOUR OWN IN-HOUSE WARM/HOT LIST
Let me first define "warm list" and "hot list." A "warm list"
is a list of people who know you, trust you, have rapport with
you and see you as worthy when it comes to their reading or
hearing what you might have to share with them. Most of your
warm list people will, at least, look or listen to what you have
to say. Some will follow you and some won't, but most are very
open-minded as to any information you send them. When it comes
to sponsoring, you can expect to sponsor into a program/business
10% - 20% of your warm list people if you simply do some things
that I'll show you to do.
A "hot list" is a list of people who have actually participated
with you in a business venture. You have previously shared with
each other and have basically bonded due to successes and failures
you may have encountered together. Your hot list people are loyal
to you and in some cases will follow you to the end of the Earth
if you are a good leader. Often times they will join a program
with you just by your asking them to, even before they know the
details. When it comes to sponsoring, you can expect to sponsor
30% - 50% of your hot list people.
Your goal should be to create your own warm and hot lists and this
should be done on an on-going basis over a period of time. Just
to give you an example of how effective this can be, consider your
having a way to attract 50 people to you monthly (I'll show you
how you can attract many more than that). If you do it right,
these are 600 warm list people you would have after only one
year. Consider doing this on an on-going basis so that after 5
years you have 3,000 warm list people. The thing is, you can
basically choose how many warm list people you want on a monthly
basis and then apply yourself so you can grow your warm list as
you see fit.
Now, the real hidden secret to sponsoring!
SPONSORING ISN'T ABOUT WHAT YOU ARE GOING TO DO,
BUT ABOUT WHAT YOU HAVE ALREADY DONE!
A STEP BY STEP PROCESS FOR BUILDING YOUR WARM LIST
1. Provide something of value to others.
Most new networkers go wrong by trying to immediately sell to
others. It becomes a "who can outsell who" business and the
results are such that new networkers get discouraged and even
think networking is a big sham. The truth is, they are going
about sponsoring wrong. In order to attract people to you, there
must be something you can offer people that is valuable to them
and it has to be free. You can offer it to them, but they have to
want to take you up on what you have to give them.
2. Continue to keep your name in front of these people.
This is basically your "lukewarm" list of people. It is now up to
you to develop your lukewarm list into a warm list. That means
you need to keep your name in front of these people and to be a
source of help, guidance and inspiration. You can do this by
developing your own newsletter and you basically use this
newsletter as a way to share information with these people. This
information can be information that is available from others. The
main thing is for them to see you as the person providing it to
you.
A. Feel free to use my Masternetworker Ezine as a source for you
to share. Be sure you are a subscriber yourself.
http://www.masternetworker.com/subscribe.html
Click Here
B. Make use of autoresponders as a way to send out emails on a
timely basis. I use an autoresponder that is awesome and has many
features and benefits. Check out ProAutoResponder at
http://www.masternetworker.com/subscribe.html
ProAutoResponder
They will even pay you to refer others allowing you to get yours
free. You can test it out for FREE as well.
C. Develop rapport and relationships with these people based on
your communicating with them by answering questions or initiating
dialogue with them. Take on a genuine interest in them.
A TOOL I CAN MAKE AVAILABLE TO YOU
Most people like the idea of providing something of value to
others, but they don't know what to provide. This is where I can
help you. There are tens of thousands of people who are looking
into the idea of starting their own home-based business, but what
they don't know is if they are cut out for such.
I have developed a tool in which it is possible to find out if a
person is really cut out for their own home-based business. It's
an opportunity for them to "Look before they leap." Additionally,
this tool gives the person a potential "success score".
Based on my knowledge and experience over the years, I have
identified 9 crucial factors necessary for a person to possess to
be successful in a home-based business. By their taking only two
minutes and inputting their answers in my HOMEBIZQUIZ, they will
get their "success factor" and also a complete explanation as to
what it means and even how they can do certain things to increase
their success factor. If you haven't already taken the
HomeBizQuiz, do so after you read this article by going to
http://www.hombebizquiz.net
Click Here
Consider using The HomeBizQuiz as your tool to attract others to
you so you can build your own in-house warm list. Think about
your meeting new people who are interested in a home-based
business and your getting a report showing their success factor
score as well as other information. You can now get The
HomeBizQuiz to use as your tool to build your own in-house warm
list. Once you get it, I'll show you how to effectively use the
HomeBizQuiz and how to effectively find HomeBizTakers. Go to
http://www.homebizquiz.net/yourquiz.php/lon
Click Here
to get your own HomeBizQuiz tool/website.
Whether you utilize my HomeBizQuiz or not, the main thing is you
now know what it takes to put yourself into profit immediately
when you start your own home-based business. You need people, not
names! You need your own warm/hot list of people.
Think of it this way. You start out creating a flow of people who
go on your warm/hot list and then a certain percentage of these
people move into your business. Once you get that flow
going . . . you will have a constant flow of new business
associates, BUT you must start out with a process for attracting
people to you.
I would love for you to utilize my HomeBizQuiz as a tool to help
you build your in-house warm list. Go to
http://www.homebizquiz.net/yourquiz.php/lon
Click Here
to get your own HomeBizQuiz now! At the very least, take
the HomeBizQuiz yourself just to see your own success potential. Go to
http://www.hombebizquiz.net
Click Here
Lon Lindsey
Business Marketing Specialist
Publisher
The Masternetworker
http://www.masternetworker.com