@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@ @/@ @/@ @//@ ===>MASTER NETWORKER<=== @//@ @///@ PROFESSOR LON LINDSEY @///@ @////@ A BUSINESS FOR EVERYONE @////@ @/////@ THE GREAT AMERICAN DREAM @/////@ @//////@ THE ART OF BUILDING A BUSINESS @//////@ @@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@@ MASTER NETWORKER #12 A BUSINESS FOR EVERYONE January 8,1997 ===================================================== INSIDE YOU WILL FIND: Network Marketing: Downline-Building Groups versus Business-Building SUPPORT groups. The Archive of Master Networker Publications Our weekly one liner. The Master Networker recommended business web page for the week. ================================================== Hello fellow "Master Networker" subscribers! This is number twelve in the Master Networker series. If you happened to miss the first eleven publications, you can retrieve them at: http://masternetworker.com/mailfiles/mailfile.html or you can retrieve them by email from the auto-responder: MasterNetworker-Issue#.txt@masternetworker.com Substitute the desired issue number in place of the "#" Example: mailto:MasterNetworker-Issue11.txt@masternetworker.com *********************************************************************** WE'RE BACK! We just returned from a wonderful family vacation in Florida. I couldn't believe we had such perfect weather . . 75 - 80 degrees every day for two weeks . . no rain. I bet they'll get even with us next year:) I just wish my little laptop computer would have performed better. Well, thanks to my "new" networking friend, Diane Walker of Tampa, I was able to retrieve and send some email. Well, we are back in the groove of things now except I find myself very involved in the management of a project called TEAM 2000. For those of you who have not heard of this project yet, I will give you an opportunity to check it out as my featured web page of the week. My excitement has to do with being able to provide a business-building support service to people on the Internet. Notice I didn't say "downline-building" service, but business-building "support" service. I'm going to deal with this subject in this week's Master Networker series. You will want to know the difference between a downline-building group and a business-building support group. I am especially excited with the chosen company . . . IDEA Concepts . . . as their compensation plan supports my own philosophy that people must be paid lucratively at the top levels of a pay plan . . . especially for those people who are new or relatively new to MLM. If you do not know what TEAM 2000 is all about, I personally would like to invite you to take a look at my web page at: http://www.multi-level.com/millennium/314488340.html **************************************************************** This is a reminder that the Master Networker series is purposely set up for the beginning networker or for those considering networking or even for networkers who have yet to be successful in networking. This means that The Master Networker series covers basic networking principles with the purpose of developing a firm foundation for networking. "The Master Networker" will be void of information that will thrust you to a $90,000 income within 90 days or a $15,000 monthly income without doing any work. Why? Because that isn't how networking works. I've been in networking for twelve years, and I have yet to meet anyone who has obtained networking riches without working for it . . .especially $90,000 in ninety days. This series is about the real world of networking. ********************************************************************** DOWNLINE BUILDING GROUPS VERSUS BUSINESS-BUILDING SUPPORT GROUPS Downline building groups are generally groups that are organized for the purpose of building the downlines of its members. These groups usually start out with an individual announcing to the general public that a new business-building or downline building group has just started and if you join, they will build your downline for you. These kind of groups are extrememly popular on the Internet. What they really mean is they will give you an opportunity to recruit for the good of the group with the hope that everyone will benefit including yourself. There are different types of downline building groups. One kind simply lets all new members go in a general pool as they join. In this case, the people who benefit the most are the ones who are lucky enough to hear about the new downline building club because they will be the first ones in the chosen business opportunity. This can be a tremendous boost to a new MLMer because even though he/she has not made the necessary contacts yet, he/she is in position to do well in the chosen business simply because he/she was lucky enough to be in the right place at the right time. In one sense, it's a lottery mentality, however that does not mean downline building groups are bad. It simply means you need to be on your toes and be able to discover these new groups when they first come out. The owner or leader of the group benefits the most and rightly so because he/she is the one who is doing the work . . and work it is! It does provide a jump start into a chosen business. Some downline building groups will join two companies by reversing the order of entry into the second business so the first in benefit in the first business and the last in benefit in the second business. Pray you are not in the middle! I would say the downside of this kind of downline building group is they tend to be "welfare state" oriented. People tend to join with the hopes of getting something for nothing thus they attract dreamers rather than business motivated workers and entrepreneurs. Another type of downline building group is one in which each person is responsible for his own downline building. I know of one group like this set up a point system that rewarded the biggest recruiters by putting them in the chosen business first. Although these kind of groups are not as popular, they are the most fair and are what I call "American" by rewarding those who work hard with the best opportunity to benefit. Actually, all downline building groups end up this way even if they start out differently. Once the members sign-up in the chosen business, each person is on his/her own and the downline building group then becomes a downline support group (IF THEY ARE GOOD AT WHAT THEY DO). BUSINESS-BUILDING SUPPORT GROUPS Business-building support groups are just that. They support their downline members by providing tools and support so their members can better build their own business. Generally, these groups already have a chosen company/business opportunity and rather than building downlines for people, they provide their members with necessary tools so each can build his own downline. These kind of groups tend to be more successful because they tend to attract doers rather than "do for me'ers." From the very beginning, they are seen as a group that is there to help and people go in it based upon the support and the business opportunity. The advantage is people are not going blindly into something. They can make an informed decision based on the provided information. Invariable, you will find many of these group members earning large sums of money simply because they are motivated workers who have been given special tools for them to use to grow their business. These support type groups will last for years due to continued group growth while downline-building group membership tends to reduce in numbers over a period of time unless you very strong leadership running the show! Another factor is commitment. Members of support groups tend to be more committed to their business and to the group that those who are in downline builder groups. By the way, generally there is no charge to be a member of either type of group, but there is a cost to participate in the chosen business opportunity . . .which comes in the form of purchasing products on a monthly basis which produces commissions for its members. I mentioned earlier that I am a managing partner for TEAM 2000. The reason I was willing to take on that kind of responsibility is because TEAM 2000 is a business-building SUPPORT group and not a downline building group. As a former educator and administrator, it is right up my alley to educate people and provide them with knowledge and tools to better their lives. I can feel good about being a support group leader because I know that ultimately it is up to each individual person to utilize the support and tools we provide for building their business. The difference: if I became the leader of my own downline building group (which I have had many opportunities to do) I would make a few friends . . the ones who joined my group first, BUT I would make a whole lot more enemies because there would be more people at the bottom of the group than at the top. On the other hand, as a leader of a business-building support group, I have the opportunity to teach thousands of others how to build their business and as that is done I gain many friends because they can take that knowledge and use it over and over again. I can feel good about that! ########################################## TAKE A PEEK! ########################################### Go ahead! Take a peek at what I am talking about. I can be proud to show you what TEAM 2000 is all about! I would like to personally invite you to go to the TEAM 2000 web page and browse and see if you like what you see. Go to: http://www.multi-level.com/millennium/314488340.html ***************************************** Web Page of the Week TEAM 2000 http://www.multi-level.com/millennium/314488340.html ****************************************** This week's one liner ---------------------------------- Most people would be content with their lot if it were a LOT more! ========================================================= Any suggestions for Master Networker articles? Submit to: professor@multi-level.com Remember, on the internet, it's not only who you know and what you know, but also WHERE YOU GO! See you there! Professor Lindsey If you want to unsubscribe from "The Master Networker" send e-mail to professor@multi-level.com and put unsubscribe in subject area.